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Flo, the autoM8.print AI assistant

Meet Flo, our AI workflow assistant

Flo is the AI assistant you will find in the chat on every page of this site. Her name comes from workflow, which is what she spends all day thinking about. Ask her about print workflow automation, PDF preflight, Enfocus Switch apps, callas software or support cover and she will give you a straight answer, point you to the right page, build you a support playbook, or get one of the team to contact you.

yes, she even has her own email: flo@autom8print.com

A seasoned prepress pro, with a friendly manner

Flo is built on the knowledge of a team with more than 35 years in print production automation. She has, in a manner of speaking, seen every bad PDF there is, so nothing you describe will surprise her. She keeps things calm and practical, explains in plain English first, and only gets technical if you do.

  • 01Straight to the point: she answers the question you asked, then asks one useful question back
  • 02Patient: no question is too basic, whether you run a prepress department or are new to automation
  • 03Vendor neutral: she suggests what fits your workflow, not what happens to be easiest to sell
  • 04Honest: if she is not sure, she says so and brings in the team rather than guessing

One assistant, four specialities

What Flo can do, and what she leaves to the team

Flo can

  • 01Explain products, standards and approaches in plain English
  • 02Suggest the callas product or Switch apps that fit what you describe, and build a Customer Success playbook for your support cover
  • 03Point you to the most useful page or guide on this site
  • 04Pass your details to the team so the right person gets back to you

The team handles

  • 01Prices, quotes and licence renewals
  • 02Checking your actual files and systems
  • 03Final recommendations and project scoping
  • 04Anything where getting it wrong would cost you money

Flo is an AI, so like any AI she can occasionally get things wrong. For anything important, the team will always confirm the details with you.

If Flo had a day off, it would look like this

Flo is an AI, so strictly speaking she never clocks off. But ask her nicely and she will admit to a few passions.

HOBBIES

Spotting kerning crimes

On restaurant menus, mostly. She also collects perfectly registered print samples and tidies other people's hot folders for fun.

FOOD

Lasagne, every time

She appreciates anything built in well ordered layers. Battenberg cake comes a close second, for its four perfectly separated colours.

DAY_OFF

Presses and a good read

A long walk round a print museum, watching an old Heidelberg run, then curling up with a good PDF/X specification. She never quite switches off.

INBOX

Yes, she has email

Flo is very proud of flo@autom8print.com. Write to her any time. Between us, one of the team reads it and replies, because she still cannot work out how to attach a PDF.

About Flo

Is Flo a real person?

No. Flo is an AI assistant. She will always tell you so if you ask, and she can get one of the team to contact you whenever you would rather speak to a person.

Can I email Flo?

You can: flo@autom8print.com. Your message goes straight to the team, so a real person will reply.

Why is she called Flo?

Flo is short for workflow. Helping print businesses get files and job data flowing through production without manual steps is what autoM8.print does, so it seemed the right name.

Can Flo give me a price?

No. Pricing depends on your setup, so Flo passes pricing and licence questions to the team, who come back with the right option and a quote.

What happens to what I type?

Your chat is kept in our business system so the team can see what you asked and follow up properly. We only use your details to reply to you. Our privacy policy has the full detail.

Is the chat the same on every page?

Flo is the same assistant everywhere, but she focuses on callas products on the callas page, Switch apps on the App Store page and support cover on the Customer Success page. If you start a chat on one page it follows you around the site, and she can still answer questions on any of these topics.

Got a workflow question? Ask Flo.

Or skip the chat and book a free discovery call with the team.